Designing Coherent Service Systems in Complex B2B Environments
I am a Senior Service & Strategy Designer bridging experience, agile delivery, and organizational alignment.
Clients and Organisations that I have worked for
Areas of Expertise
Four Pillars
Complex B2B systems require clarity before change is possible. My approach combines service design, systems thinking, and structured facilitation to help organizations understand their current state, align stakeholders, and design practical improvements.
Enterprise Service Blueprinting
• End-to-end journey and service mapping
• Cross-functional dependency visualization
• Identifying structural friction points
• Aligning frontstage and backstage operations
• Prioritization workshops for improvement initiatives
Change Enablement Through Design
Stakeholder alignment workshops
• Blueprint-informed training strategies
• Communication design for transformation initiatives
• Structuring phased adoption roadmaps
• Facilitating cross-departmental dialogue
Storytelling for Change
• Framing current-state friction clearly
• Using visual narratives to communicate complex ideas
• Designing coherent future-state narratives
• Align stakeholders, and bring strategic visions to life
• Translating complexity into actionable clarity
Service Design in Agile Contexts
• Translating research into sprint-ready initiatives
• Facilitating cross-functional alignment sessions
• Connecting journey insights to backlog shaping
• Clarifying ownership across product teams
• Reducing silo friction in agile environments
Enterprise Service Blueprinting
• End-to-end journey and service mapping
• Cross-functional dependency visualization
• Identifying structural friction points
• Aligning frontstage and backstage operations
• Prioritization workshops for improvement initiatives
Storytelling for Change
• Framing current-state friction clearly
• Using visual narratives to communicate complex ideas
• Designing coherent future-state narratives
• Align stakeholders, and bring strategic visions to life
• Translating complexity into actionable clarity
Change Enablement Through Design
Stakeholder alignment workshops
• Blueprint-informed training strategies
• Communication design for transformation initiatives
• Structuring phased adoption roadmaps
• Facilitating cross-departmental dialogue
Service Design in Agile Contexts
• Translating research into sprint-ready initiatives
• Facilitating cross-functional alignment sessions
• Connecting journey insights to backlog shaping
• Clarifying ownership across product teams
• Reducing silo friction in agile environments
Explore how complex service systems can become aligned and scalable.
As a strategic sparring partner, I work with organizations and teams to bring clarity to complexity, align perspectives, and design sustainable transformation — starting with discovery.
Explore how complex service systems can become aligned and scalable.
As a strategic sparring partner, I work with organizations and teams to bring clarity to complexity, align perspectives, and design sustainable transformation — starting with discovery.
Explore how complex service systems can become aligned and scalable.
As a strategic sparring partner, I work with organizations and teams to bring clarity to complexity, align perspectives, and design sustainable transformation — starting with discovery.
